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The Oxfordshire Foodie

The infamous food connoisseur of the Cotswolds has developed a large following on social media and needed a place to consolidate articles, restaurant reviews, guest blogging capabilities as well as host a new foodie directory.

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Challenge

This growing foodie blog needed to showcase up and coming guest bloggers as well as recruit more members to the team. Many years of articles, reviews and recipes were spread across social media sites in multiple formats and needed to be consolidated into one place. The restaurant reviews needed to be dynamically searchable and presented in both a directory and map for food lovers to explore. A new logo, colour pallete and branding was required to give a consistent look and feel.

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Services Delivered

  • Searchable blog containing all the foodie's recipes, reviews and articles, migrated from social media and categorised. 

  • Dynamic food & drink directory showcasing over 500 restaurants, bars and cafes, searchable by type and location. 

  • Explorable Food & Drink map displaying pubs, take-aways, cafes, bars and restaurants by locality, with links to reviews and further information. 

  • Guest blog functionality, and new applications page.

  • Foodie calendar linking to local food & drink events, markets and festivals.

  • Integration with Instagram, Pinterest, Facebook and Twitter

  • Integration of Google Ads for on-going advertising revenue

  • A single back-end content platform enabling the client to directly upload content to the site via iPhone and laptop. 

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